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There is a place where the morning sun still shines on basket boats, and flaming sunsets still cast shadows over kites slicing through the wind — that place is Mui Ne, once a tranquil coastal fishing village, now rising as the new marine sports capital of Southeast Asia.
From the footprints of fishermen to the tracks of international athletes
Located just about four hours from Ho Chi Minh City, Mui Ne was once known for its hard-working fishermen who braved the seas daily. But the wind — an invisible yet relentless “specialty” — has become the region’s “white gold.”
Thanks to consistently strong winds year-round and expansive coastlines, Mui Ne has transformed into a paradise for kitesurfing, windsurfing, sailing, paddleboarding, jet-skiing, and many other extreme water sports. Athletes from around the world now refer to Mui Ne as the “Hawaii of Asia” — a place not just to train, but to draw powerful inspiration from a coastline in dynamic transition.
Not just a beach — but a way of life
What makes Mui Ne truly unique is not just its scenery, but the harmony between the modern and the raw, the luxurious and the local. Amidst upscale beachfront resorts, you’ll still find local fishermen mending their nets and women selling fresh catch from boats that dock at dawn.
By day, foreign athletes ride the waves; by night, they sip seafood broth with locals, learning Vietnamese by ordering “bánh căn — one egg, one squid!”
It’s this authenticity and deep-rooted local character that brings tens of thousands of travelers back each year — not just to enjoy sports, but to “live like a local in Mui Ne.”
Why is Mui Ne hotter than ever?
Mui Ne is not just a destination — it’s the future of Vietnam’s coastal tourism
The transformation from a quiet fishing village to a regional water sports hub is not just a tourism success story. It’s a symbol of redefining local identity in the modern era.
Mui Ne is proving that a small land can become an international gateway — if it knows how to treasure nature, preserve culture, and welcome the world with open arms.
Nature & Cultural Heritage at the Core
Beyond sports, Mui Ne remains committed to preserving its natural beauty and cultural identity:
Diversified Accommodation & Immersive Travel Strategy
Near Future – Vision for 2026
|
Perspective |
Status by 2026 |
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Transportation & Airport |
Phan Thiet Airport is nearing international operations with direct connectivity |
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Local Mobility |
Dau Giay – Phan Thiet Expressway, coastal roads, and multiple beach access roads |
|
Marine Sports Tourism |
Mui Ne is a gathering point for global athletes & professional sporting events |
|
Accommodation Strategy |
Blend of high-end seaside resorts & local homestays for diverse experiences |
|
Culture & Ecology |
Deep cultural integration with Cham heritage, fishing life, and natural landscape |
